This section applies where the responsible person is proposing to give, modify or withdraw a direction, approval or consent for the purposes of—
But this section does not apply where ... in OFCOM's opinion—
The responsible person must publish a notification—
That period must be one ending not less than 30 days after the day of the publication of the notification.
But where the responsible person is satisfied that there are exceptional circumstances justifying the use of a shorter period, the period specified as the period for making representations may be whatever shorter period that person considers reasonable in those circumstances.
The responsible person must—
... The responsible person may then give effect to the proposal, with any modifications that appear to that person to be appropriate.
The publication of a notification under this section must be in such manner as appears to the responsible person to be appropriate for bringing the contents of the notification to the attention of such persons as that person considers appropriate.